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Author: Abhishek Nandi

Make your marketing campaigns stick

Make your marketing campaigns stick

The entire digital marketing revolves around increasing the stickiness of your users. But what about your marketing campaigns? Ever had that moment where you remember seeing a notification regarding some offer a few days back but cannot find the offer when you actually need it? You might have used all those mighty solutions to predict user purchase, and send them a campaign. You might have gone ahead and created targeted campaigns for cart abandonment and provided coupon codes for those…

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